Gfi mailessentials blocking health check emails

ItвЂ™s important to know that just because you have a high reputation score from a third party or donвЂ™t have any deny listings, doesnвЂ™t mean you wonвЂ™t be getting throttled, sent to the spam folder, or blocked outright. For example, it is not uncommon to see email senders with SenderScores around 98-99 that are still having inboxing problems. We also want to emphasize that while each of these data points is a great help in evaluating your sending reputation, none of them, singularly, tell a complete story.

Reputation is one part of a healthy email program While GoogleвЂ™s and MicrosoftвЂ™s view of your sending reputation has no impact on how other providers see your mail, itвЂ™s a good bet that troubles at these major providers will be accompanied by similar troubles elsewhere.

Through Google Postmaster Tools and Microsoft SNDS, you can freely see a day-by-day evaluation of the reputation of the messages these major providers see from you. Not every mailbox provider gives you insight into how they view your sending reputation, but two of the largest mailbox providers do. Among the data provided by SNDS is insight into data points like your sending IPвЂ™s reputation, how many Microsoft spam traps you are delivering to, and your spam complaint rate. Similar to GoogleвЂ™s Postmaster Tools, Microsoft offers a service called Smart Network Data Services (SDNS). The helpful data they provide includes IP reputation, domain reputation, Gmail delivery errors, and more. Google offers their Postmaster Tools to senders allowing you to track data on your high volume sending into Gmail. It also provides details on the history, activation, and associations of your domain. TrustedSource, run by McAfee, provides information on both your domainвЂ™s email and web reputations as well as affiliations, domain name system (DNS), and mail server information. BarracudaCentralД«arracuda Networks provides both an IP and domain reputation lookup via their Barracuda Reputation System a real-time database of IP addresses with вЂњpoorвЂќ or вЂњgoodвЂќ reputations. Numbers are calculated on a rolling 30-day average and illustrate where your IP address ranks against other IP addresses. The higher your score, the better your reputation and the higher your email deliverability rate. Like a credit score, a Sender Score is a measure of your reputation.

Some tools offering reputation scores are: 1. As single sources of truth, these scores donвЂ™t often tell the entire story, but when used in conjunction with other data points, can be very helpful in identifying reputation issues. All of these tools are based on different data sources and attempt to score senders based on their practices and results. While it is true that there is no singular score that all mailbox providers use to evaluate your sending, there are some third-party tools and even mailbox-specific tools help you track your sending reputation. However, there are a few tools, stats, and tips you can use to monitor and better understand your sending reputation. Unfortunately, there is no single value or score that describes your sending reputation across all mailbox providers. On the other hand, if recipients are engaged with your messages, your sending reputation will be stronger and your messages will be more likely to make it to the inbox. If the messages you send generate a lot of spam complaints, your sending reputation will worsen and future messages will be harder to get to the inbox. Your sending reputation, or how mailbox providers judge your mail, is driven by how your subscribers are reacting to your messages. We always stress the importance of a strong sending reputation.

Gfi mailessentials blocking health check emails